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Shop Local in Ferndale on Small Business Saturday

Just what is Small Business Saturday and why should you support the event in Ferndale?

Big name national retailers take the spotlight on Black Friday as their deep price cuts pull in shoppers in droves.

What about those mom-and-pop businesses all over Ferndale that are the backbone of America’s economy? Just when do they get their day?

That’s basically the question asked back in 2010, when the concept of Small Business Saturday was born.

Small Business Saturday is “a day to celebrate and support small businesses and all they do for their communities,” the U.S. Small Business Administration explains on its website.

American Express gets the credit for founding the shopping holiday, which got its official start on Nov. 27, 2010, according to the Small Business Saturday Facebook page. Celebrating its third year on Nov. 24, the event drew over 100 million people last year, according to the Small Business Saturday website.

Locally owned business across the country now take part in Small Business Saturday, offering their own deals to rival those offered the day before on Black Friday.

To find retailers in Ferndale that take part in the promotion, just visit the Small Business Saturday website, click on “Find Out Where To Shop” in the menu at the top of the screen and type in 48220. (Some of the businesses listed have closed since the list was compiled. You can double-check them with the Ferndale Patch directory before venturing out to shop.)

What are your favorite small businesses in the Ferndale area? Tell us in the comments section below!

Janie DeJaeghere November 24, 2012 at 12:31 PM
Woodward Avenue Candy Shop is also participating in Small Business Saturday :) we now except American Express

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